Saturday, July 17, 2010

NIKE DUNK LOW SB (CEZAR GORDO)

As part of the ‘Brazil Custom Series’, Nike Brazil along with Nike SB have collaborated with skaters Cezar Gordo, Fabio Cristiano and Rodrigo Petersen to present this collection of limited edition Nike SB Dunks, utilizing a running theme of music. Delving deep into the history of skate to find an iconic marriage with the sport, the skaters along with the design team had a light bulb moment! The humble Walkman, which has sadly been superseded by the troublesome Ipod, was the only way to rock your dome back in the day, so what better way to celebrate its history with skate culture than to reinterpret it on a collection of Nike SB Dunks. The basic elements of the old Walkman are: the box, the earphones and the cassette. Each of the skaters chose the part with which they identified the most: Rodrigo Petersen chose the box of the old yellow Walkman as inspiration to create his model. Cezar Gordo selected the earphones as a source of creation, while the audio cassette was chosen by Fabio Cristiano to compose his work.

For the model that carries his signature, Cezar Gordo, 2004 street Brazilian champion, chose earphones as a musical reference. A mainstay in even the newest of portable music technology, the earphones have gone from large saucers of Princess Leia proportions, to the delicate bud like customizable earplugs of today. Using the wires of the earphones, Cezar has wrapped the shoe using grey and yellow tones to highlight the only colour to rock on your Walkman back in the ‘90s. Limited to 480 pairs worldwide and featuring a tie in t-shirt, check for these to drop Nov 13th from all good SB accounts.

No comments:

Post a Comment